QUEERANT

1. Logo
2. Launch Sting
3. Ident One
4. Ident Two
5. Ident Three

The Brief

“Design a dynamic visual identity for a new TV channel aimed at young people aged 18-30.”

The Solution

Create a TV channel dedicated to airing and streaming cinema which features queer characters/story lines.

The Design

Use of an ant as the main mascot logo due to ant’s sense of strength and community. Purple and blue is used to contrast from most other streaming services.